Digital Marketing, Search Engine Optimization and Marketing

Digital marketing or online marketing as it is popularly known is a tool to carry on marketing for our product online.

Direct email marketing, search engine optimization and search engine marketing are few of the tools which come under this category. They are becoming more and more common in the online world. It is a very popular form of advertising,

Media is important now because we have access to a large number of data and more and more people are having access to this large data. They often view and review the data pertaining to customers tastes, ever changing choices, etc.

Other forms of marketing include text messaging, mobile apps, electronic billboards, digital television and radio messages. All are powerful tools to enhance our visibility to the customers.

Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.

From your website itself to your online branding assets — digital advertising, email marketing, online brochures, and beyond — there’s a huge spectrum of tactics and assets that fall under the umbrella of digital marketing. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals.

So What Exactly is Digital Marketing?
It is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.

From your website itself to your online branding assets — digital advertising, email marketing, online brochures, and beyond — there’s a huge spectrum of tactics and assets that fall under the umbrella of digital marketing. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals.

Here’s a quick rundown of some of the most common assets and tactics:

Assets

Your website
Blog posts
eBooks and whitepapers
Infographics
Interactive tools
Social media channels (Facebook, LinkedIn, Twitter, Instagram, etc.)
Earned online coverage (PR, social media, and reviews)
Online brochures and lookbooks
Branding assets (logos, fonts, etc.)
Tactics

Search Engine Optimization (SEO)

The process of optimizing your website to ‘rank’ higher in search engine results pages, therefore increasing the amount of organic (or free) traffic that your website receives. (Read this post to teach yourself SEO in 30 days.)

Content Marketing

The creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, or customers. (Learn what goes into a modern content marketing strategy here.)

Inbound Marketing

Inbound marketing refers to the ‘full-funnel’ approach to attracting, converting, closing, and delighting customers using online content.

Social Media Marketing

The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business. (Discover 41 resources for learning how to leverage social media marketing here.)

Pay-Per-Click (PPC)

A method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google AdWords.

Affiliate Marketing

A type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website.

Native Advertising

Native advertising refers to advertisements that are primarily content-led and featured on a platform alongside other, non-paid content. BuzzFeed sponsored posts are a good example, but many people also consider social media advertising to be ‘native’ — for example, Facebook and Instagram advertising.

Marketing Automation

Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions.

Email Marketing

Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events, as well as to direct people towards the business’ website. (Check out these 15 successful email marketing campaigns for inspiration.)

Online PR

Online PR is the practice of securing earned online coverage with digital publications, blogs, and other content-based websites. It’s much like traditional PR, but in the online space.

What’s the Difference Between Digital Marketing and Inbound Marketing?
On the surface, the two seem similar: Both occur primarily online, and both focus on creating digital content for people to consume. So what’s the difference?

The term ‘digital marketing’ doesn’t differentiate between push and pull marketing tactics (or what we might now refer to as ‘inbound’ and ‘outbound’ methods). Both can still fall under the umbrella of digital marketing.

Digital outbound tactics aim to put a marketing message directly in front of as many people as possible in the online space — regardless of whether it’s relevant or welcomed. For example, the garish banner ads you see at the top of many websites try to push a product or promotion onto people who aren’t necessarily ready to receive it.

On the other hand, marketers who employ digital inbound tactics use online content to attract their target customers onto their websites by providing assets that are helpful to them. One of the simplest yet most powerful inbound digital marketing assets is a blog, which allows your website to capitalize on the terms which your ideal customers are searching for.

Ultimately, inbound marketing is a methodology that uses digital marketing assets to attract, convert, close, and delight customers online. Digital marketing, on the other hand, is simply an umbrella term to describe online marketing tactics of any kind, regardless of whether they’re considered inbound or outbound.

Does Digital Marketing Work for All Businesses? B2B and B2C?
Digital marketing can work for any business in any industry. Regardless of what your company sells, digital marketing still involves building out buyer personas to identify your audience’s needs, and creating valuable online content. However, that’s not to say that all businesses should implement a digital marketing strategy in the same way.

The Simple Way To Market Any Business

You’ve no doubt heard about the K.I.S.S. principle – “Keep it simple, Stupid.” Or as I like to say… “keep it simple, silly.”

K.I.S.S. has been around the block a few times. In fact, it was a design principle noted by the US Navy in the 1960s.

The phrase was coined by aircraft engineer Kelly Johnson. It’s nice to note that Johnson was the lead engineer at the Lockheed Skunk Works (creators of the Lockheed U-2 and SR-71 spy planes).

Though the acronym has been used mostly by the US military, namely the U.S. Navy and United States Air Force, civilians, businesses and lots of other groups use it too.

Heck, I bet you’ve used it a few times yourself.

We all tend to over complicate things, including myself.

But I prefer simple any day and twice on Sunday. When tackling any problem, my number one rule is to start with the simple basics first (is the power on? Is the lamp is plugged into the electrical outlet?)

And you’d be amazed at how effective the simple way of doing things can be. After all, you can always complicate the hell out of things later, if you like.

You’ll be pleased to learn “simple” also works in marketing your biz too! Truth be told, simple has taken me a long, long way in the marketing of my business.

Let me explain…

The Three Pillars Of Good Marketing

OK. Let’s break this down into, you know, simple terms. You can easily and simply market any product or service if you examine the 3 pillars of marketing.

But before I go into details, I’ve got to give credit where credit is due. While, I’d love to think that I’m a marketing and advertising whizz, truth be told, I’m scratching the surface here.

What I have learned came from the true geniuses of the game. The guys who figured it out and have been in the marketing trenches for decades.

With that said, what you’re about to learn came from marketing top-gun Dan Kennedy. I recommend that you get your hands on any books, programs or live events he puts on. It’s nothing less than pure gold.

OK. On with the show. The pillars of good marketing are:

Message

Market

Media

Let’s talk briefly about each one.

Pillar 1. Message. This is the “what” you say to your prospects or clients. It’s the communication part of the equation of good marketing. If you get this wrong, then your efforts won’t necessarily fail but will suffer greatly in terms of results and sales.

Keep in mind, even if you have a great message and you shoot it to the wrong market, it’s going to land upon deaf ears. And you’re wasting marketing bullets… time, money and other resources.

Pillar 2. Market. The is the “who” you want to sell to. It’s the group of people most likely to be interested and willing buy your stuff. These are the prospects you are communicating with and who will receive your sales messages (sales letters, print ads, landing pages etc.)

So, your mission is to match your message to the correct market using the correct media.

As you know privacy is essentially dead these days. So, getting the names and addresses for nearly any target market is a fairly simple process.

Mailing lists comes in all shapes and sizes today. If you know what market you want to go after, you’re likely to find a list. It’s just a matter of contacting a list broker and describing who you’re looking for.

For example, If you are looking for people who are at least 7 feet tall, drive a BMW, live in South Carolina and subscribe to Psychology Today, you can get that list. It may not be a very large list, but nevertheless it still exists.

Pillar 3. Media. This the delivery system. It’s the vehicle that your message rides in. Think: magazines, newspapers, newsletters, social media such as Twitter, Facebook, LinkedIn, and list goes on forever it seems.

The best way to select which media to use, starts with the market. Are you targeting folks over the age of 65? There’s a good chance they do not use social media as a primary medium.

Yes, they very well may have a Facebook account, but this is not their main means of communicating or staying in touch with others.

They do read the local paper and use their cell phone regularly. They probably listen to the radio and watch TV.

But the only way to truly know is to ask your clients and prospects.

How To Target Your Market

One popular way that business owners use to target their market is by geographic.

Using geographic marketing you choose your market based on a specific location, for example, businesses within a 10-mile radius. This is a very simple way to choose your targets but it’s like dropping flyers out of a plane and hoping one lands with the right person.

Yes, a bit of an exaggeration but with a few simple tweaks, you can make your geographic marketing more effective. And you can do this by using…

… Demographic targeting. Demographic targeting is selecting people by age, gender, how much money they have, whether they are conservative or liberal, or what religion they are, single or married and so on.

Next, you have psychographics. Psychographics deals customer behavior, attitudes, interests and lifestyles. It’s useful when segmenting your market. This can be very powerful (and effective). Plus, it allows you to customize your marketing messages based on whatever market segment you are going after.

Hey, you could combine all three. And many of the cloud based programs, such as Adobe Marketing Cloud, Salesforce, HubSpot, Marketing 360 and more do just that. You could also check some of the open source solutions.

Again, you don’t have to get all “techie” just be sure you have details such as their contact info, and carefully track how much they spend, what they buy and how often. Simple with Excel.

Of course, I could go way deep into this topic, but staying the “simple” approach, suffice to say keep good customer lists, learn what your prospects and clients want and become the “go-to” company that fills their needs.

So, the next time you start a new marketing campaign, consider the ideas presented here. If you are tired of dumping big bucks down the advertising toilet and you’d like more profitable results, then I encourage you to give me a shout. Do you have questions about this article or would like to see a subject covered? Again, just shoot me a line. I’m always happy to help.

Yours for higher response,

Emette E. Massey

How To Make Money Through Affiliate Marketing Programs

Affiliate marketing programs allow people to make money online fast. An affiliate marketer earns by promoting specific websites or products in exchange for commissions from the traffic one generates. Any time a recommendation from an affiliate leads to a sale, the affiliate is given a portion of the sales.

In simple terms, the services or products are offered by others, and the affiliate serves as a marketing outlet. The best affiliate programs provide you opportunities to make money fast. By learning how affiliate marketing programs work, you will be able to start a home based business that will help you earn a lot of money in no time.

Decide on a Business Model

There are two types of business models that affiliate marketers can choose from. These are a review site and a resource site. The latter embeds an affiliate link or an advertising unit into posts and articles. It requires frequent updates to make customers regularly go to the website. A review site features reviews of products and/or services that the marketer has tried. The review will contain a link or an ad that will direct readers to the website of the partner. A review website requires less updates.

Develop a Website

The next step on how to make money as an affiliate marketer is to have an online platform. This can be a blog or a personal website. This is where you will be posting links to your affiliate products and services. If you already have a blog or a website, then you can use it to start earning as an affiliate marketer.

There are blog sites that are free, while some websites need fee to operate and maintain. The good news is that there are web hosts that offer affordable website services. Websites also look more professional than a blog.

There are affiliate marketing programs that provide a free platform for advertising products and services. There are also some affiliate programs that offer pay per click programs without the need of a blog or a website. Links can be shared through social media, and it will direct people straight to the merchant partner’s site and not a landing page that you have created.

Find a Niche

As an affiliate marketer, you need to choose a niche. This is the area where you will specialise in. You don’t need to be an expert in that area. You just need to be enthusiastic and willing to learn about it.

The best affiliate programs are willing to help your home-based business grow. It is important that you find the right program that offers products and services that are related to your chosen niche. The amount of work you need to put in and the products you are going to product depends on your chosen niche.

Tips on Increasing the Link Popularity – How to Make Your Blog Popular

The Search Engine Optimization logarithm is one essential thing every website owner should learn in increasing their website rank. Learning the SEO logarithm, in addition, is directly dealing with the link popularity. If they have no idea what link popularity is, and how to increase it, this is just the right article for them. Here is some information toward what link popularity is and what website owners can do to enhance it.

What makes increasing the link popularity so essential?

It is dealing with what position site owners’ website got in site search engine, such as Google and Bing. Having the main position in one of those search engines will be obviously inviting people to visit or access their site.

In short, increasing site’s link popularity will is directly resulted in how many inbound links to the site owners’ webpage.

Then, what to do to increase the link popularity?

There are five basic steps and tips in increasing and enhancing the link popularity. Each step needs determination and speed of a website owner, for some of them might be painstaking.

The first and most important tip is updating the website with new contents, such as articles, review, or other informational stuffs. It is suggested for site owners to write contents with updated news topic, for many people are predicted to search the topic in the internet.

After updating the website content, site owners should never forget to evaluate their links and validate its HTML codes. Such efforts are meant to keep the website from any broken links or pages errors.

Second tip is setting up a links building regular schedule, which might be painstaking for some website owners. Therefore, it is suggested for website owners to do is regularly, such as one eligible link a week or a month; this is much better than many links with no quality.

Third tip is choosing the right and best linking sites.

Since famous search engines, such as Google and Bing, have some particular rule to rank a link, site owners should bear in mind that choosing the right site is very much important. There are at least two kinds of links site owners should avoid: the link farms and links from the same industry.

Fourth tip is putting the site in a directory listing sites, such as Yahoo, Open Directory, Zeal, and so forth. This is very much necessary and helpful, especially for new sites, which have not got many visitors.

The last tip is doing some link exchanges with other sites, particularly those with the same topics.

Link Popularity – Your Key to High Search Engine Ranking

In internet marketing, getting traffic from search engines is one of the most vital things. On the other hand, in order to get higher search engine ranking, getting a number of incoming links from high page rank sites (PR) are essential. Normally, the more incoming links you get, the higher ranking you acquire. In this regard, it’s important that the link popularity of your website is better enough to get hundreds of links from search engines and also from different sites on the internet. However, in this article, I am going to reveal the secrets of link popularity.

Link Popularity:
Link popularity refers to the total number of inbound or incoming links to a particular web site by different websites and search engines such as Google, MSN Yahoo etc. However, Google just loves incoming links and this giant search engine determines the page rank of a website on the basis of its incoming links. Notwithstanding, as an internet marketer, you should get a higher page rank to get hundreds of free traffic form Google and other search engines. Nevertheless, getting quality and unique traffic from both search engines and other websites on the internet is the prerequisite of higher page rank. There are two methods of getting quality incoming links to your site; Link Exchange or Reciprocal Links and Inbound Links.

Link Exchange or Reciprocal Links:
As an internet marketer, you should have link exchange to get your site at the top of search engines. Link exchange simply refers to exchanging links with some other sites on the internet. You would be happy to know that there are a number of free link exchange programs, sites and directories on the internet where you can put your site’s link. However, another popular and effective method that you should use is to submit your internet marketing site into top online directories.

Inbound Links:
In internet marketing, getting inbound links is pretty much easier and cost effective. However, you can get thousands of inbound links by submitting your posts to different article directories, different blogs with your author box, different forums (signature), social networking sites etc. On the other hand, if you can manage some top internet marketers to put a link of your site on their sites, then you can get thousands of traffic. Try to put your site’s link on high page rank sites without you having to add a link in your website to them.

Therefore, I can say that, as an internet marketer, you should always try to boost link popularity of your site. However, in order to get quality links to your internet marketing site, you need to exchange links with free link exchange programs, submit your site to directories, submit articles to different article directories and bookmark your site to social networking sites including Facebook, Digg, Stumble Upon, Delicious and Reddit.

Link Popularity Software

What is link popularity and link popularity software? Link popularity refers to the number of backlinks (inbound links) you have to your website. So, in other words, how many other websites are linking to yours? The reason that this number is important is because the higher your link popularity, the better you look to search engines, the higher up you will appear in search engine results, and the more traffic and sales you will get out of your website.

Link popularity software is something that you can use to check your search engine rank and manage and monitor your backlinks. The rank of any website is determined by the quality of your incoming links. So, while it is also important to have many links, you want to make sure that your links are relevant to your site as well. This is what makes them better quality.

Using the right software can help you find new backlinks and track existing ones. Believe it or not, you could actually be linked to other websites without even realizing it. But it’s important that your know where your links are originating from. Again, you want them to come from quality sources, not link farms or other non-reputable sites. The right software can actually allow you to do the necessary research about which sites to use in order to become more highly ranked by the search engines.

Can you do all of this work without software? Yes. But it takes a great deal of time and, if you are new to the whole “link-building” concept, then you also need to learn quite a bit about how to go about it the most effective way. Software can save you an enormous amount of time and effort. As you let a system do your work for you, you can still continue to learn about link-building and have time to do other business-building activities as well.

But as far as business-building goes, the concept of link popularity is extremely important if you want to have any kind of presence online. And, in order to succeed in today’s economy, you need to be present online.

Link popularity software can offer you a wide range of strategies for generating traffic as well as for building links. It can help you monitor the ranking of your website in the various search engines, find high page ranks easily and even find the right affiliates to sell your products. It can also monitor reciprocal links on affiliate sites and show which pages are indexed in search engines. You can choose to go with the free software and then upgrade to other link-building services that the software providers usually offer. However, it’s important to make sure you do your research and take a look at several services before picking one to handle your website’s link popularity improvement.

Link Popularity Is Highly Effective Technique for Website Rankings

There is no denying the fact that links are really important for a web site. They are the backbone of a site and are indispensable. However, when it comes to improving web site rankings with the help of links, it is not just links but link popularity which matters a lot. Link popularity is the number of inbound links to your site from other web pages. Link popularity is directly proportional to the quality and authority of web pages from where links are procured. Links from reputed and relevant web sites hold much more value than links from unrelated web pages.

Search engines have a set of parameters based on which they rank a site. For search engines, it is not the quantity of links but their quality which matters the most. Link popularity can be immensely helpful in improving the rankings of a site. For this, it should be ensured that links are procured from only thematically similar and authority web sites. A good link building company can help you gain quality links which deliver long term results.

Links fetch desired results only if they are from related web sites. Irrelevant one do not help a bit. They in fact, can draw flak from search engines. The credibility and authority of a web page also matters. For instance, a few backlinks form a highly reputed site can be just more than enough to improve the search engine rankings. Whereas, having too many links from just any site without sparing a thought for relevancy can prove to be harmful.

Link popularity can also be improved with the help of a good design and quality content. A simple and user friendly design will help in attracting more visitors. A quality content related to the theme of the business also appeals to the visitors. It can make people stay longer on the site and take the pain to go through the different pages.

Thus, it is clear that popularity of link is highly effective technique for web site rankings. It should be ensured that links are acquired from only relevant and popular web sites. This will automatically increase the backlink popularity and consequently the search engine ranking as well.

An Insight on Basic Off-Page Optimization Tactics

Digital marketing is all about making the client website or other web resources search-engine friendly. It is all about enhancing the ranking of client websites or other web resources in the various search engine results pages. If a website has enhanced ranking in a search engine result page, it implies that it attracts more and more web traffic. If the website is meant for commercial purposes, enhanced web traffic in it contributes to lead generation and sales. Thereby, through proper digital marketing of a web portal, one can ensure business profitability. Digital marketing is incomplete without search engine optimization or SEO. In this context, it is relevant to add that SEO is of two types and they are on-page and off-page. This blog is an honest attempt to discuss the various off-page optimization tactics that the web marketer must do to enhance the visibility of client websites.

Off-Page Optimization

As the name suggests, Off-page optimization has everything to do with optimizing a web resource like website, externally and this means that not focussing on internal work associated with the website. The seasoned web marketer can do such type of optimization by means of link-building. The concept of link-building is to pass the website link using blogs, articles, press releases, and other content posted on other websites. Then, optimizing the posts in a manner so that the contents along with the website link attracts more and more audience. This is important because of the enhanced chances of lead-generation and lead-conversions to sales.

Link-Building Strategies

Following is a list of link-building strategies that web-marketers usually follow:-

Write Blogs

Digital marketing professionals can write blogs relevant to the business, themselves, or with the help of professional content writers and post them in more than one blog posting website. When they do so they also pass the link to the client website. In this manner, the client website gains visibility in the various search engine results pages.

Write Articles

Web marketing professionals can write articles relevant to the business and post them in various articles posting websites. Common article posting websites include EzineArticles, article base. The SEO professionals also pass the link to the client’s website along with the posts. This increases the visibility of the client web portal.

Do Blog Commenting

If you are pondering on increasing the visibility of your website then you can visit relevant websites online, check relevant blog posts, and do blog commenting. While passing blog comments make sure that you pass the links of your client web portal.

Post Forums

There are a number of forum posting websites available online. As a seasoned digital marketer you can register with some of the forum posting sites and post forum contents along with the link to the client website. In this manner, you can attempt to increase the visibility of your client website.

Questions and Answers

There are a number of questions and answers sites and you can post questions, answers on relevant topics, pass the link to your client website along with the answers.

Social Bookmarking

There is a popular social bookmarking website available online. These include Twitter, Stumble Upon, Dribble, Reddit, Digg, and many more. As a digital marketing professional, you can post on social bookmarking sites and do search engine optimization activities.

Post in Social Media Websites

There are a number of social media websites online and they include Facebook, LinkedIn, to name a few. You can post content on these websites. While posting contents you can pass the link to your client website. This enhances the visibility of your client’s website.

This blog focuses on few Off-page SEO practices. Apart from those discussed above, there is available a wide variety of other Off-page optimization strategies that the seasoned digital marketer uses to enhance the visibility of the client website or web-resources.

How to Start an Online Business Step by Step

To start an online business is not an easy task to perform. There are so many things to prioritize in its whole process to make sure that it will bring great results in the end. It needs to be provided with a sufficient and excellent set of investments to make sure that it will be very exciting and really satisfying. But always remember the fact that money is not enough to provide a business with an amazing startup.

1. How to Write and Sell your own eBooks

An online business must always be supported with several eBooks that are containing unique contents and useful information for the consumers. Such items can help a businessman to enhance the reputation of an online business more effectively. The best way to write an eBook is to rely on excellent references and to ask for the assistance of a reliable SEO company. Selling eBooks will become much easier to accomplish when conducted in a trusted online store like Amazon.

2. Promoting the Business with Social Media Such As Facebook, Twitter

A business will never be so popular in the market and trustworthy for consumers if it was not provided with a set of high quality advertisements that are showcasing its set of products and services. Businessmen should always try their best to advertise their businesses more effectively to achieve increased traffic and revenue. One of the most convenient and effective ways to do that is to utilize the power of social media. Create interesting sales pages and fan pages in social networking sites like Facebook and Twitter to promote a business more effectively without spending a lot of money.

3. Part-time or Full-time Online Income Stream

One of the most effective ways to fund a business as the time passes by is to rely on the advantages of part-time and full-time online income streams. It’s easy to create a set of special accounts for these online income streams. Such things can really help businessmen to allocate their reserved financial assets more efficiently on the daily needs of their businesses.

4. How to Sell eBooks on Your Own WordPress Website

All types of WordPress Websites can be used by businessmen to sell their unique eBooks online without spending a lot of effort. But what is the most effective way to perform this process while aiming to gain higher rate of income? Well, the best answer to that question is to add a PayPal account in a very responsive WordPress website which has an excellent amount of traffic every day.

5. Guide To Selling eBooks on Google, eBay and Fiverr

Google, eBay and Fiverr are examples of the most reliable search engines in the internet nowadays. The most effective way to sell eBooks on the stated search engines is to rely on the performance and features of the dependable online stores and sales pages that are available in its search results pages. Mastery of the idea of online marketing and creating several accounts in search engines are included in the list of best strategies that businessmen can use to sell eBooks faster in Google, eBay and Fiverr.

6. ClickBank Success Guide

ClickBank success starts with the process of mastering the uses and advantages of ClickBank in online marketing as an affiliate. It becomes more useful in the process of promoting a business when used to prove to online consumers that the online payment process for the products of a business is totally safe and secured at all times.

7. How to Success in Internet Marketing

Success will never be impossible to achieve in the field of internet marketing if a businessman has a very responsive website to use in the promotion of an online business. A responsive website can provide an online business with a very high rate of traffic every day which can be converted into a huge number of real buyers through a perfect traffic conversion process.

Expand Your Identity & Achieve Your Dreams

I am travelling through the pages of “Awaken the Giant Within”, by Anthony Robbins. Reading it for about the 4th time over the years and on every reading gaining new insights. They say when the student is ready a tutor will be found. It is a hefty book packed with new ways of thinking. Currently I am reading about expanding your identity. By changing your core beliefs and beliefs about yourself you can change your identity and grow to achieve your dreams.

The chapter begins with a description of how the Chinese communists, in war-time, converted American captives to renounce their beliefs and divulge military secrets to the enemy. This was not done by physical torture but by redirecting the soldiers belief system until they were prepared to sign a statement, so great was their brain washing.

Another incident mentioned was a school teacher who believed so strongly in her pupil’s ability she convinced them they were ace students, despite them previously labelled slow learners, we are all capable of much more than we think we are.

I have personally experienced, raising slow learners view of themselves and awakening their potential when teaching. Teachers have such an important role with young minds. It is very satisfying seeing them respond to your enthusiasm and expand their capabilities.

So how can you really change or expand your core beliefs and expand your thinking?

Many people have a great fear of uncertainty of the unknown and would rather live with what they know than challenge their fears. Which helps to explain why battered wives remain in an intolerable situation. They have been led to believe they are inferior, or they are causing the problems and no one else would want them. This brain washing together with fearing change, leads them to remain in a bad situation until usually something inside them snaps and they can stand it no-longer. “The straw that broke the camels back”

Another illustration of achieving what we expect: If we believe we are a fat person, although we can lose weight, we are likely to b put is on again until we change our identity and think of ourselves as a slim trim person. Slim people often take their build for granted and don’t expect to be any other way!

There are various exercises within the pages to allow you to try the experiments and see for yourself how changing your beliefs can change your outlook, your view of what you can achieve. If you could choose your wildest dreams what would you achieve, how would your life be different?

A few years ago I decided I would give up the rat race and start an online business. After a few hiccups I found a great coach and mentor on YouTube, and my online business flourished. We now winter in the sun and spend our summers in the English countryside, meeting up with friends and family.

If you would enjoy time and location freedom, working with your laptop, affiliate marketing could be the answer. It is low-cost to start-up, you can begin in your spare-time (watch a bit less TV) and feel the satisfaction of watching your business grow. Begin NOW and plan for your future.

With the help of a good coach and mentor to guide you,. who also provides you with good tried and tested products in a range for your customers, and also provides professionally prepared sales pages and marketing training. This enables you to begin earning commissions whist you learn the techniques. Long-term you can build your business to the size that suits you.

So whatever your dreams are, change your belief in your capabilities and see what you can achieve.

Hello My name is Anne So if you really are Serious about Replacing Your Day-Job & Working at Home

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